White papers & industry analysis for Chief of Staff Asia

Project details

^{The founder of a new online HR publication in Southeast Asia needed a technical writer to complete research on critical topics and submit 3000-word reports to build hype, viewership, and illicit advertising dollars from key stakeholders. These reports were to be repurposed on social media and for website blogs.}

Creative process

^{Through thorough research and interviews with CEOs and HR leaders, I compiled eight reports detailing the big issues facing talent acquisition specialists in the region. Using my background in journalism, I used a direct and engaging tone while simplifying technical jargon into more manageable and understandable reports.}